All About Needs

I love reading books with topics relating to starting a business, financial management, rearing children, making marriage work, self-help and many others. I just adore books that helps me understand how to improve life and make it better. Of course, the number one in the list is the Bible.

Anyway, I will not be talking about books in this post. I just remembered one suggestive idea that I have read on all business related books. It says that if you want to start a business, there are two things you must consider: “meeting the need” or “creating a need”. So, if you want to meet the need, you must check what the people are clamoring for. If they don’t have a need, then create one and then provide for it.

Of course, the easiest business is “meeting the need” because the demands are already there. Example, many parents likes to celebrate their children’s first birthdays. So, there is already a need. Now, you need to be specific which of these needs you will cater, will it be about first birthday decorations? themed cakes? tables and chairs? or all of the above? What really matter most is that you need to be specific.

Well, as for me, I have been observing the needs of my neighbors here. Most of the stores in our neighborhood have no electronic loads for sale. So, I am planning to meet that need as soon as capital is available.

Remember…business is all about needs!

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